High-quality content for the home construction and renovation industry
HCR Content Service is a blog and newsletter publisher that produces high-quality content for contractors, subcontractors, and others in the home construction and renovation industry.
The best, most comprehensive content in the industry.
I offer a wide range of content marketing solutions to help you find new customers, including blog posts, newsletters, and emails. By delivering high-quality information to your audience, I can help you build relationships and convert prospects into loyal customers.
Stay fresh and top of mind.
Give yourself a competitive edge by staying fresh and top-of-mind with our industry-oriented, relevant content. From blog posts to newsletters, we have you covered—and your site will continue to rank on search engines without fail.
Answer more questions so you can focus on the details.
Keep your time and energy for the details. We’ve got your back with blog posts, newsletters, emails, and other written content about home construction and renovation industry topics.
Get the edge on your competition.
Be the best option for potential clients by providing high-quality written content that will show them why hiring you is better than hiring anyone else or trying to DIY it. Build a reputation and get more leads by partnering with us.
You've got a lot on your plate. Let us take care of the details.
See if the answer is here:
Q: Do you guarantee the accuracy of what you write?
A: Before I begin writing, I do thorough research on each topic. Because my clients are sometimes located in different states than I am, I ensure that I find the laws and regulations specific to their state. I use only reputable, reliable sources, such as known industry sites, government sites, and .org sites. I do not use competitor websites or Wikipedia as anything more than a potential starting point (and even that is rare). I also always ensure that my sources are the most recent I can find. However, because laws and regulations can change quickly, it is each client's responsibility to go over the content and ensure that it is accurate. To date, I have never had a client inform me that I have provided outdated or inaccurate information.
Q: Will you reuse content you write for us for other clients?
A: I do have packages (starter packages) that are designed for clients who are just starting out and need to get content up quickly that can be reused by multiple clients. This content is fill-in-the-blank content that allows a client to quickly populate their site with content that shows their expertise. If you purchase one of these packages, then the content is reused, though changed slightly, for each client. However, these packages are always clearly marked as such. If you purchase any of my other packages, you are purchasing customized content that will be created especially for you and never reused for another client. It may be used as a sample to show my work to other potential clients, but only with your permission.
Q: Can we take credit on the blog posts as the author?
A: That is your choice. If you want to put my name on it, I'm happy to give you my byline and a short bio. If you want to use your own name or that of someone on your team, I am happy to ghostwrite the content. I always assume I am ghostwriting unless the client specifies otherwise. There is no difference in price for using my name vs. putting your own name on the content.
Q: How long will it take to get content once we sign on with you?
A: This depends on the package you choose and how you choose to have it delivered. In most cases, my turnaround time is a minimum of two weeks. The more content you are purchasing, the longer the turnaround time may be.
Q: How far in advance do we need to request content?
A: Again, this answer depends greatly on the package you choose, how you choose to have it delivered (all at once, spaced out, in batches, etc.), and the topics being covered. Although the minimum turnaround time is two weeks, I recommend clients plan that they will not be able to post content from me for at least one month after the request has been placed. To avoid being without content, I suggest allowing at least 6 weeks lead time. This will ensure that there is ample time for me to create the content and for you to request any revisions, if necessary, before the date you plan to post the content. If you need content for a specific purpose by a specific date (holiday content, content explaining a new law or rule, etc.), I suggest submitting your request 8-12 weeks before your deadline to ensure it's ready in time.
Q: What if we don't have a specific topic to write about? Can we just let you choose?
A: One of the perks of my service is that I have a list of blog post content you can choose from - or I can choose for you! If you aren't sure what topics you want covered, or are just not sure where to start, I can offer suggestions or simply choose a topic that would apply to your business. I've had several clients who have been so pleased with the results of my choices that they no longer make specific topic requests and simply allow me to choose for them. But you will always have the option of assigning a specific topic, choosing from my list, or asking me to select a topic for you. You can also mix-and-match by providing some topics you want covered and having me choose for other posts.
!Q: Do you write in a very formal style or a more conversational style or something else?
A: I can write in whatever style you'd prefer. If your website and speaking-style is formal, I can ensure that your blog posts reflect that. If you'd prefer a more conversational, "chatting with a friend" style, I can do that as well. If you'd prefer something in between, I'm happy to provide that. Because these blog posts are meant to help you convert readers into clients, I do promise that each blog post will be written in a way that is easy for anyone to understand. I break down any confusing terms into more easily understood terms and don't add any extra "fluff" that might confuse things.
Q: What if we have offices in multiple states?
A: I've worked with clients who work in multiple states. I will research each topic in each state where you practice. In cases where the laws and rules are different in different states, I'll reach out and we'll discuss how you'd like me to proceed. Some clients prefer I focus on a specific state, while others want me to provide some general information and use the post to direct readers to contact the company directly for more detailed information.
Q: I have another question not answered here.
A: No problem! Just send me an email at wendy at writewithwendy.com with your question. I'll get back to you within 24 hours Monday-Friday, and 48-72 hours on weekends and holidays.